Barbara Sodek is an Austin-based brand strategist, designer, and creative leader focused on building thoughtful brands, digital experiences, and marketing systems that connect with people.

With a foundation in graphic design and experience inside fast-moving business environments, her work has evolved beyond visuals into strategy, storytelling, product thinking, and customer experience. From evolving outdoor coffee brands and reimagining digital products to building concept brands from the ground up, each project is approached with the same belief:

Great design should move people, build trust, and create momentum.

Today, she partners with founders, emerging brands, and forward-thinking teams across lifestyle, wellness, hospitality, and consumer products—helping ideas become experiences people actually remember.

Nationality: American
Languages: English | Learning French